Yesenia Perez-Cruz: “Scenario-Driven Design Systems” — Clarity 2018

Unified design systems are essential to building, maintaining, and evolving our sites and products. By empowering disparate teams via a common visual and UX language, they help us create cohesive user experiences. But creating a unified system that scales to serve a variety of content and use cases can be challenging. Sharing insights from her experience creating a unified design system for eight media brands with eight distinct editorial strategies, Yesenia will show how to approach a design system via a user-centered lens. Learn how being scenario-driven helps you design a scalable system that responds flexibly to specific contexts.

Presented by Yesenia Perez-Cruz at Clarity 2018, on December 11th, 2018. Ends with an interview with Nathan Curtis.